Ever since a young age I have enjoyed expressing myself through drawing and other forms of creativity. Unaware that I wanted to pursue graphic design until college, I have always had a strong appreciation for the basic elements of design, color, shape, balance, and hierarchy. Since then, my passion has grown immensely and continues to do so as I practice my learned skills, particularly drawing, and utilize them in the field.
As a graphic designer, my primary objective is to create something that more efficiently and conceptually solves a problem among all competition. Whether it’s branding a company, designing brochures and other printed materials, or structuring a new website, this goal is always implemented for each project that I undertake. To make a design stand out from competitors both visually and practically, it is important to research what the target audience will best respond to.
During my design process I typically proceed to sketch thumbnails and begin creating concepts for the project. Reflecting what is currently being successful and what is failing within the market is imperative to a design when developing an effective concept.
Design is everything; it is constantly evolving and adapting to the world around us, making it an exciting and in-depth field that I’m glad to be a small part of.